Today we are going to discuss briefly the difference between on-Page and off-page SEO, before that, if you have any Confusion about SEO then you can relate to our previous article “What is SEO and how it works”.
Table of Contents
On-Page SEO
The process of optimizing your web content so that it would be easier for search engine as well as your users to have a great experience while visiting your site.
Some of the key factors to look after while doing an on-page SEO are:
- Use targeted Keywords.
- Keyword Frequency should be checked.
- Do internal Linking in your site.
- Use External Links as well.
- Optimize your URLs.
- Use proper sub headings matching with your keywords.
- Use proper bullet point list f needed.
- Add tables if required.
- Use at least one image in alt text.
Off-Page SEO
Off-Page SEO is an external technique that you or others need to apply to acquire a good ranking on Google’s page.
Some of the techniques to look after while doing an off-page SEO are:
- Create high Quality external backlinks.
- Avoid links from bad-quality websites.
- Use different kinds of link-building tactics.
- Share your post on all social media platforms like Facebook, Instagram, etc.
- Create social media profiles with the same name.
- Create local directories if needed with the same name.
- Create web 2.0 links because they are very important in off-page SEO.
Difference Between on-page SEO and off-page SEO
| Sr. No. | On-Page SEO | Off-Page SEO |
| 1. | On-page SEO includes creating quality content, doing good keyword research, inserting the keywords in the right places, etc. | Off-page SEO includes creating backlinks, Search engines, etc |
| 2. | On-page SEO deals with only the interior factors of the website. | Off-page SEO deals with only the external factors of the websites it has no works to do with the site’s interior properties. |
| 3. | Moz’s data states that a website owner spends 70% of its time in doing On-page SEO. | Moz’s data states that a user spends only 30% of its time on doing off-page SEO. |
| 4. | Some researchers state that On-page SEO is the key factor of SEO and the main reason behind the good rankings of the websites. | Off-page SEO is also one of the main factors of SEO, without doing it your site won’t be able to rank on the high competition keyword which you want to rank for. |
| 5. | In on-page SEO we do internal linking. | In off-page SEO we do direct or external linking. |
Conclusion
I hope that now, you won’t be having any confusion about the differences between on-page SEO and off-page SEO.
If you want to know any more things about SEO then you can review our articles written by us for knowing many unknown facts about SEO.
FAQ’S
Answer: Following only one type of SEO would definitely not lead you to anything. Both types of SEO should be followed to acquire a good ranking on your targeted keyword.
Answer: SEO, is a very vast topic you can’t categorize among the types of SEO about which one is easier. You should keep improving both of them until you reach the 1st position on the search results.
